GOKUL IS A PERFORMANCE MARKETER AND ENTREPRENEUR, BUILDING BRANDS THAT CONVERT.
BASED IN GERMANY • WORKING ACROSS EUROPE • BUILDING PLATEP (MEAL KIT SUBSCRIPTIONS) + ROCKPAPER RUNWAY (GROWTH STUDIO).
A DECADE OF EXPERIENCE WORKING FOR
BRANDS, CRAFTING DIGITAL PRODUCTS
ABOUT GOKUL
I'm a performance marketer who operates like an owner: diagnose the funnel, fix the leaks, scale what works, and build repeatable systems.At CARFAX Europe, I scaled paid performance to multi-million € spend, grew performance channel revenue share, and led conversion improvements by simplifying the purchase journey. Now I'm building two ventures: PLATEP, a Chennai-based meal-kit subscription focused on weight loss, and ROCKPAPER RUNWAY, an end-to-end growth studio for brands that want outcomes, not noise.
CARFAX EUROPE
HUGO BOSS
CLOUDEO
GOOGLE ECOSYSTEM
META / TIKTOK / LINKEDIN
PLATEP / RPR (FOUNDER)
BEYOND ADS
SHARING WHAT I'VE LEARNED ABOUT GROWTH, MEASUREMENT, AND BUYER PSYCHOLOGY.
2026
Building PLATEP: subscription funnel, retention loops, packaging + behavior design
2025
Multi-channel scaling at CARFAX: Search, Social, CRO, forecasting & planning
2025
Competitor keyword + pricing experiments: higher CVR & stronger intent capture
2024
Purchase flow reduction project: fewer steps → higher conversion & transaction success
WHY ME?
T-SHAPED BY DESIGN. PERFORMANCE-LED BY DEFAULT. Strategy, funnel, creative, and product thinking — grounded in measurable growth.
SERVICES
(01)
GROWTH STRATEGY
Funnel audit (end-to-end)
Market & category analysis
Customer intent mapping
Market & competitor intelligence
Channel mix planning
Testing roadmap & prioritization
(02)
PERFORMANCE + BRAND
Google Ads (Search + YouTube)
Meta, TikTok & LinkedIn Ads
Remarketing & lifecycle flows
Brand + performance alignment
Full-funnel messaging
Creative testing frameworks
(03)
AI CREATIVE + CONTENT
AI-powered commercial video ads
AI-driven commercial designs
Scalable creative production
BContent marketing systems
UGC + short-form strategy
Performance creative iterations
(04)
MEASUREMENT + SYSTEMS
GA4 + GTM setup & QA
Conversion tracking architecture
vent & funnel measurement
Reporting & forecasting
Attribution & insight analysis
Experimentation frameworks
